Kim Kardashian’s shapewear line Skims to open location at Easton Town Center

Dan Dare

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COLUMBUS, Ohio (WCMH) – Kim Kardashian’s shapewear and clothing line will soon open at Easton Town Center, joining just a handful of the brand’s physical storefronts. 

Skims will open on The Strand, next to Peter Millar and across from Golden Goose, this fall, signage posted at the location indicates. The storefront most recently housed Louis Vuitton, which moved within the shopping center last year. 

In addition to its shapewear that comes in a variety of shades for different skin tones, Skims is best known for its loungewear and solid-colored staples. The company also sells pajamas, underwear, swimsuits and accessories. 

The new store will mark Skims’ first standalone brick-and-mortar in Ohio, and its 12th in the United States, according to its website. However, the brand has partnerships with some retailers including Nordstrom and Saks Fifth Avenue, where its items are sold at select locations. 

The Nordstrom at Easton launched a Skims section in December, which it will continue to stock even after the standalone spot opens, according to a store manager.

Kardashian founded the company alongside Swedish entrepreneur Jens Grede in 2019, originally as an online-only store catering to women. The company launched a menswear line in 2023, and opened its first freestanding store in Washington, D.C. last June.

NBC4 reached out to Easton for an opening date and further details, to which a spokesperson said the shopping center “doesn’t have any information to share at this time.”



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